5 Publicity Tips from Jessica Simpson, Madonna and Paris Hilton

Jessica Simpson, Madonna and Paris Hilton.

These ladies are major power-brokers of free publicity and media darlings. They know that the name of the celebrity game is learning how to get and keep their audience's attention.

Regardless of how talented you are or how great your service delivery, you know that you must get the word out, if you want to attract customers. Here are 5 Power PR tips that you can apply to get your business and ideas, the attention and name recognition that you deserve

1. Got personality? Then let it shine

Grey, corporate speak is a really fast way to lose your audience in 10 secs or less. Instead, let your own unique personality be heard. Share more about your story or of the social history of the Company. What personal challenges did you overcome to get where you are today? What is different about the way you do things at your Company?

2. Share your personal struggles and triumphs

Jessica Simpson's popularity soared when news of her crumbling marriage surfaced. We can relate to others who are facing problems that we are struggling with ourselves. So inspire your target audience to continue working to overcome their challenges, by sharing your own personal battles and triumphs.

3. Encourage your own satisfied clients to spread your story for you.

Their average fan, can give you the latest news on Paris, Madonna and Jessica in fifty words or less. Are you leveraging your satisfied customers or clients to tell your story?

Always follow-up with your customers to make sure that they are pleased with their purchase. When you receive glowing praise from a customer, do more than just say thank-you. Get them to send in a letter, preferably along with a picture of them using your product, that you can use as a testimonial.

4. Move beyond the boring, traditional boundaries

Madonna has successfully reinvented herself decade after decade by pushing the boundaries. Likewise, you can step outside your industry soap box. Support local charities with more than just a check, start up your own awards service, start a podcast. Remember, no one ever talks about the plain vanilla.

5. Escape the -perfection trap- Could Paris Hilton win any talent contents? But she does not let a lack of serious talent stop her from putting her work out there. Your ideas and projects may never be perfect, but share them anyway. Let your audience tell you how to make them better.

As the level of advertising noise and daily distractions continues to rise, finding a way to get noticed in your marketplace is becoming harder and harder.

Even costly, paid advertising has its limits as your audience becomes more time strapped, ad weary and cynical. What's a solution? A greater use of free publicity strategies.

So what's a hard working author, real estate agent, chiropractor or small business owner to do to get a share of the publicity goldmine- if they don't have the family fortune to hire a publicist on a $10K monthly retainer?

Fortunately with the rise of web2.0 and user generated content, web 2.0 publicity is turning many professionals, and entrepreneurs into local celebrities in their back yard.

The key is the ability to win the web2.0 publicity game. The lowest hanging goalpost in the web2.0 free publicity game is My Space.

The best part is that MySpace makes getting into the free web2.0 publicity game quick and easy. It is free to join myspace.com and you can establish your online presence in a matter of five minutes or less, with a host of free tools that MySpace places at your fingertips. See you on myspace.com

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Start Cashing In on the MySpace Free Publicity Goldmine. Make sure you get your Free AUDIO on How to get Free Publicityon MySpace. Warning:Getting many Friends on MySpace is just the beginning of Life as a MySpace Legend.
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